Tripadvisor has little momentum to show. It's not lost on investors, or the activist investors who now hold four board seats.
Tripadvisor is struggling with competition, declining user engagement, and investor dissatisfaction.
Activist investors have gained board seats to push for strategic changes to improve company performance.
Tripadvisor could focus on enhancing its user experience, improving marketing strategies, and exploring new revenue streams.
Tripadvisor's growth has lagged behind competitors in the travel and hospitality sector.