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Travel Is Always On. Can the Industry Stay Connected?

Published 2026-09-25

Skift Global Forum spent three days talking about AI agents, digital concierges, and connected trips. All of it assumes the traveler is always online.

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Frequently Asked Questions

How does AI enhance the travel experience?

AI can provide personalized recommendations, streamline bookings, and assist travelers in real-time, ensuring a seamless journey.

What role do digital concierges play?

Digital concierges offer 24/7 support, helping travelers with inquiries, reservations, and local insights through apps and messaging platforms.

Are travelers really always online?

With the prevalence of smartphones and accessible Wi-Fi, most travelers expect to stay connected throughout their trips.

How can the travel industry adapt to this connectivity?

The travel industry can leverage technology to create integrated services, enhancing connectivity and customer satisfaction at every touchpoint.