On today's Skift Daily Briefing, Sarah Dandashy breaks down why the World Cup's failure to move the inbound tourism needle is a serious warning sign for LA 2028, how high fares and economic uncertainty are reshaping what travel content actually gets made, and why the dream of an AI assistant that truly shops for you may never survive the business models of the companies building it.
High travel costs and economic uncertainty may have deterred international visitors despite the event's global appeal.
The lack of tourism growth from the World Cup suggests that LA 2028 may face similar challenges in attracting visitors.
As fares rise, travel content is shifting to focus on budget-friendly options and economic travel experiences.
The current business models of tech companies may hinder the development of effective AI shopping assistants.