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Hainan Tourism: China’s Hawaii Is Growing Up as the World Arrives

Published 2026-08-10

Hainan once sold itself to Chinese travelers as a closer alternative to Hawaii. Nearly four decades later, China’s tropical island is attracting Russians, Koreans, Southeast Asians and other international visitors. From Sanya resorts to Wanning surf culture and duty-free tourism, Hainan is attempting something bigger: becoming a global destination of its own. SOURCE: Hainan Tourism: China’s Hawaii Is Growing Up as the World Arrives BY: eTurboNews

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Frequently Asked Questions

What is Hainan known for?

Hainan is known for its tropical beaches, resorts, and duty-free shopping, making it a popular destination for both domestic and international travelers.

Which international visitors are attracted to Hainan?

Hainan is attracting visitors from Russia, South Korea, Southeast Asia, and other countries, expanding its appeal beyond Chinese tourists.

How does Hainan compare to Hawaii?

Hainan was marketed as a closer alternative to Hawaii, but it is now aiming to establish itself as a unique global destination with diverse attractions.

What activities can tourists enjoy in Hainan?

Tourists in Hainan can enjoy luxury resorts, surfing in Wanning, and extensive duty-free shopping experiences.