"We were told by Coex quite late. Earlier this year. ... When we heard that there was going to be construction, there was hope that we could continue. But I had to look at other places, just to protect Frieze." Patrick Lee, director of Frieze Seoul, was answering the question that trailed Wednesday's joint press conference in central Seoul: The fair moves to Dongdaemun Design Plaza in 2027, ending its five-year run alongside Kiaf Seoul at Coex as the convention center undergoes renovations. Firs
Frieze Seoul will move to Dongdaemun Design Plaza in 2027.
The move is due to renovations taking place at Coex.
Frieze Seoul has been held at Coex for five years.