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California is heading to Malta as global tourism leaders gather for the WTTC Global Summit October 7–9. Caroline Beteta brings decades of destination leadership—and a California story spanning Hollywood, wine, technology, Canadian visitors, and LGBTQ+ inclusion—to a global debate about who travels, what they spend, and what tourism leaves behind. SOURCE: California Has a Message for the World at WTTC Malta: You’re Welcome BY: eTurboNews