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Brazil welcomes the highest number of British tourists since the 2014 FIFA World Cup

Published 2026-08-26

The number of British tourists visiting Brazil has increased by 11.61% between January and July 2026 in comparison to the same period in 2025, reaching 121,990. This is the second best result in the entire historical series, just behind 2014, when Brazil hosted the FIFA World Cup and 133,328 British tourists visited the country from January to July. In July alone, the growth was 14.19%, reaching 13,881 British tourists in comparison to 12,156 in July last year, the best result for the month since 2017. The data was released by Embratur with the Ministry of Tourism (MTur) and the Federal Police (PF).

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Frequently Asked Questions

What is the percentage increase of British tourists in 2026?

There is an 11.61% increase in British tourists visiting Brazil from January to July 2026 compared to the same period in 2025.

How many British tourists visited Brazil in July 2026?

In July 2026, 13,881 British tourists visited Brazil, marking a 14.19% increase from July 2025.

When was the highest number of British tourists recorded?

The highest number of British tourists recorded was in 2014 during the FIFA World Cup, with 133,328 visitors.

What is the significance of the 2026 tourist numbers?

The 2026 tourist numbers are the second highest in history for British visitors to Brazil, only surpassed by the 2014 World Cup figures.