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Korean eyewear brand Blue Elephant opens its first US store in Beverly Hills, California, on Thursday, marking the Korean label's entry into the American retail market. The 650-square-meter flagship, named Blue Elephant Beverly Hills, sits on North Beverly Drive in the Golden Triangle, the shopping district with a dense concentration of fashion and beauty labels and restaurants. The opening follows the brand's expansion into Japan. Blue Elephant said it plans to use the Beverly Hills store as a